On boarding clients at yoga and Pilates studios can be particularly burdensome. This may involve asking clients to fill out paper forms, followed by a staff member keying the data into the core management system. Alternatively, on boarding at other studios may involve clients dictating their information to a receptionist at the front desk.
Manual enrollment presents many problems such as, increased staff time devoted to data entry, poor client data quality, and a sub-optimal customer experience. Inevitably, this can result in longer enrollment time, increased staffing needs and cost, inability to find client records at future visits, inability to adequately communicate and market to clients, and client attrition.
“The problems with manual enrollment processes include increased staff time devoted to data entry, poor client data quality, and a sub-optimal customer experience.”