YOU'REVIRTUAL REGISTERED
Hear 10 owners & analysts discuss the state of the industry & the path forward after COVID-19
YOU'REVIRTUAL REGISTERED
Hear 10 owners & analysts discuss the state of the industry & the path forward after COVID-19
YOU'REVIRTUAL REGISTERED
Hear 10 owners & analysts discuss the state of the industry & the path forward after COVID-19
YOU'REVIRTUAL REGISTERED
Hear 10 owners & analysts discuss the state of the industry & the path forward after COVID-19
YOU'REVIRTUAL REGISTERED
Hear 10 owners & analysts discuss the state of the industry & the path forward after COVID-19

FRIDAY APRIL 24TH

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2pm – THEN and NOW – How the Fitness Landscape Has Changed Since Corona Hit

3pm – FOUNDERS’ REFLECTIONS – The Mistakes and Wins I Uncovered During Covid-19 That I Won’t Forget

4pm – Different Growth Strategies for the Post Covid-19 World

Amy Bond

Founder & Owner, San Francisco Pole & Dance and Oakland Pole & Dance

Kelvin Gary

Founder & CEO, BodySpace Fitness

Angela Jaskolski

Division President, SE Brands (owner, The Bar Method)

Aarti Kapoor

Consumer & Retail Investment Banking, Goldman Sachs

Helaine Knapp

Founder & CEO, CITYROW

Sadie Kurzban

Founder & CEO, 305 Fitness

Bonnie Micheli & Tracy Roemer

Co-Founders, Shred415

Kari Saitowitz

Founder & CEO, Fhitting Room

Brian Smith

Managing Director Consumer Investment Banking, Piper Sandler

FRIDAY, APRIL 24th 2pm EST – 5pm EST

THEN and NOW – How the Fitness Landscape Has Changed Since Corona Hit

2pm EST/11am PST

Duration : 45 minutes We’ve all been heads down just dealing; dealing with rent without income, kids permanently at home, instructors you’ve been forced to let go, efforts to keep your community together so there’s something to come back to. As we come back into the light, what does our new landscape look like?  What is our new normal? Have things permanently shifted, especially when it comes to in-person versus online offerings?  Who and what are the players that we have to be aware of? Has the consumer mindset changed and their willingness to attend-and spend-become permanently altered?

Founders’ Reflections: The Mistakes and Wins I Uncovered During Covid-19 That I Won’t Forget

3pm EST / 12pm PST

Duration : 45 minutes

There are now BC (Before Corona) and AD (After Disaster) worlds.  It’s clear now that some of our BC business models, perspectives, and beliefs were off.  Or maybe some were right on target, yet could still never foresee the once-in-a-century plague that hit us.

Also, in retrospect, there are many things we could have done differently that would have made us stronger, just in case. In any case, in sickness and in health.

In this panel, industry leaders discuss their learnings and the things they have come to understand about business as they’ve navigated their way through the debris from the BC era.

Moderator: Nt Etuk

Different Growth Strategies for the Post-Covid-19 World

4pm EST / 1pm PST
Duration : 45 minutes Our mantra through this all has been together we survive, together we thrive, and we still stand firmly behind that. But: “together” does not mean “in lock step.” Even with all of the support and ideas out there, we all will need and want to follow our own distinct path to see our business through the Covid crisis, so here we will help you pinpoint your own post-Covid goal(s) (before we help you determine the best path for getting there). To do that, we’ll sit down with veteran studio owners, all with different plans for their company’s survival, varied ideas of what success in a post-Covid world looks like, and the divergent paths they’re all taking to get there. Is your main objective maintaining the exact community/team that you had before you shut your doors? Is your goal using this time to grow your brand? Is your plan to thrive long-term with virtual offerings or are you looking to acquire the market share of in-person offerings when the time arises?  Things won’t be as simple as returning to “the way things were” and our experts will provide plenty of options and food for thought on different roads for rebuilding.
Moderator: Leanne Shear

“I’ve been closely following what BFS has been putting out to the industry during COVID and it is so well done!”

Lindsay Vastola, Founder, VastPotential Fitness Leadership Development

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Join us as we discuss the biggest topics of the day with some of the top thought leaders and experts in the industry.

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